Customers in today’s world are more discerning, more demanding and better informed. Buyer behavior has also changed and along with it customer service expectations. What has not changed is the need to have customers come back to us time and time again. Providing outstanding customer service that makes the customer feel important and valued is so important to the organization’s long term success. Providing outstanding customer service often makes the difference between gaining and keeping a customer or losing one. This course offers the tools and techniques to ensure you build and maintain beneficial relationships with your customers. As a result, they become loyal advocates for you and your organization.