Overview
An organization’s ability to respond to a crisis, especially in the critical first few hours or days, greatly affects the company’s reputation among employees, partners, customers and the general public. This two-day workshop, is designed to immerse you in the art of successful crisis communication management. Through a combination of theory and practical exercises you will have the opportunity to reflect on your own organization’s preparedness for handling emerging issues and potential crisis. The workshop will examine the impact that poor crisis communication management can have on an organization’s reputation. It will also discuss the role of social media in reputational management. Using a mix of case studies and role play, the workshop will give you the tools and techniques required to identify critical issues and to develop a well thought out strategy to deal with any crisis
